Boosted Post
Paying to extend a social post's reach with one click. The simplified, less-controllable cousin of a real ad campaign.
Free · no signup · last reviewed August 29, 2026
The definition
Paying to extend a social post's reach with one click. The simplified, less-controllable cousin of a real ad campaign.
Why it matters to an owner
The platform's easiest button is rarely the best spend: boosting buys impressions and likes; Ads Manager campaigns buy targeting and conversion tracking. Graduate quickly.
Keep going
Paid SocialAdvertising on social platforms. Interruption-based demand creation, versus search's deman…ReachHow many distinct people saw your content at least once, versus impressions which count ev…Conversion TrackingThe wiring that reports a lead or sale back to the platform that produced the click. Witho…
This is the work. Want it done?
Everything here is free to use yourself. That’s the point. If you’d rather a senior marketer just handle it, in your accounts and your name: 20-minute call, no pitch deck.