How buyers in insurance decide
Insurance shoppers move fast and talk to few. By the time a lead fills out your form, they've usually filled out two others — and the agency that responds first frames the entire conversation. Calling within 5 minutes makes you ~21× more likely to qualify a lead than waiting 30.
The winning system is boring and relentless: be findable the moment someone searches, respond in seconds at any hour, and look like the credible choice when they check your reviews.
21×
more likely to qualify a lead when you respond within 5 minutes instead of 30. My systems respond in under 60 seconds.
What usually breaks
Leads go cold in minutes
Quote requests answered 'first thing tomorrow' are already someone else's client.
Invisible in local search
The agencies in the map pack get the calls. Everyone else gets the leftovers.
Carrier sites outrank you
Without your own search presence, your best prospects land on a carrier's national page instead of your phone line.
The playbook
Where I’d start in insurance
1
AI Optimization
Instant lead response — every inquiry texted back in under a minute, day or night.
See the service →
2
Google Ads & LSA
Own the moment someone searches 'insurance agent near me' — with call tracking to prove it.
See the service →
3
SEO
Map-pack presence and reviews that make you the safe choice.
See the service →
Every engagement starts the same way regardless of industry: a full audit in week one, a one-page plan in week two. See the process.
Marketing for insurance, handled.
Tell me what’s broken. I’ll tell you how I’d fix it — 15 minutes, no obligation.
Not ready for a full engagement? Start with The Checkup — $450/mo, month to month, cancel anytime.