Numbers that made the case.

Email Marketing · B2B

$10M+ in new business from one cold-email engine

Built and ran a systematic cold-email engine for a B2B services firm: dedicated sending infrastructure, surgical targeting, copy written for humans, and relentless follow-up.

Over two years, roughly $50K of total spend produced more than $10M in new business — a 200:1 return. Not a viral fluke; a system that booked qualified meetings week after week.

The unfair advantage wasn't the copy — it was the targeting. The engine ran on the intelligence platform in the next case study, which knew which of thousands of active projects were worth pursuing and who was actually buying. Intelligence in, booked meetings out: the two systems are one flywheel.

SEO · National scale

A ranking page for every U.S. city and town

Designed and shipped a national local-SEO system: thousands of city and town pages, programmatically built, each structured to win long-tail “near me” searches in its market.

The same architecture scales down cleanly — a multi-location business gets the identical playbook sized to its footprint.

Custom Portals · Data platform

BD intelligence: thousands of projects → who-to-call decisions

Built a business-development platform that distills thousands of active projects into clear who-to-call decisions — and generates polished, client-ready presentations on demand.

This is the platform that powered the 200:1 cold-email engine above: research goes in, targets come out, outreach gets scheduled, and every touch feeds the next quarter's plan. The kind of tool teams assume needs an enterprise software budget, shipped by one accountable builder.

Portals → Apps

An HR portal that became a published native app

Built an employee portal with role-based access, HR document management, and admin controls. When the field teams needed it in their pockets, it shipped to the Apple App Store as a native app — same backend, same data, no rebuild, no new vendor.

That arc is the point: a portal built right is a stepping stone, not a dead end. One builder, one accountable line, from first login screen to App Store listing.