Keyword Difficulty
A tool-estimated score of how hard ranking for a term will be, based mostly on the strength of pages currently ranking.
Free · no signup · last reviewed August 29, 2026
The definition
A tool-estimated score of how hard ranking for a term will be, based mostly on the strength of pages currently ranking.
Why it matters to an owner
Directionally useful, falsely precise. For local businesses, geography does the filtering: 'electrician bakersfield' is winnable where 'electrician' never will be.
Keep going
Long-Tail KeywordLonger, more specific search phrases — 'emergency 200 amp panel upgrade' versus 'electrici…Search VolumeEstimated monthly searches for a term. Tool numbers are rough averages that hide seasonali…SEO (Search Engine Optimization)Making your site the best available answer for searches your customers make, so it ranks w…
This is the work. Want it done?
Everything here is free to use yourself — that’s the point. If you’d rather a senior marketer just handle it, in your accounts and your name: 20-minute call, no pitch deck.