Drip Campaign
A pre-written email sequence delivered on a schedule after a trigger — signup, download, purchase. Set once, runs forever.
Free · no signup · last reviewed August 29, 2026
The definition
A pre-written email sequence delivered on a schedule after a trigger — signup, download, purchase. Set once, runs forever.
Why it matters to an owner
The highest-leverage writing you'll do: five emails written once follow up with every future lead perfectly, on time, without you remembering anything.
Keep going
Email Nurture That Runs ItselfThe three sequences that cover 90% of businesses, the frames that outlast templates, the p…The Five-Email New-Lead SequenceThe skeleton that works for most service businesses — deliver, teach, prove, disarm, ask —…Lead MagnetSomething valuable offered in exchange for contact information — a guide, calculator, or c…
This is the work. Want it done?
Everything here is free to use yourself — that’s the point. If you’d rather a senior marketer just handle it, in your accounts and your name: 20-minute call, no pitch deck.